The first bit of primary research was to research how we could record better sound, trying to block out all of the wind/background noise. This research will help us when we’re in the Peak District as it will be windy up there, meaning the microphone will pick it up. For the research we tried out new techniques of holding the microphone to reduce the wind/background noise as much as possible, we found that holding the microphone below the subject was the best place. Once we’re out filming in the Peak District, I will advise the sound recorder to hold the microphone below the subject. The only problem with this, as it emphasises the bass tones as you’re getting the sound from their body.

We watched this film in class as some research for an action film. This research gave me some really good idea’s of some establishing shots and some editing techniques (when the dogs running and it slows it down too make a really nice running effect). This effect I could use on my dad cycling to make it look really effective, and maybe symbolise the fact that it’s his first time riding in the Peak District to show he’s slow at learning. It also helped me realise how you can give the action film a linear narrative and make it emotional.

Pre-Production

The first thing that I found out from my research that getting ‘A good story’ is ‘difficult to get hold of according to Gordon, Anthony. I found out quite a lot of things which will help me with the production from Gordon on his website. He says that when you’re planning an action film you need ‘structure – plan the beginning, middle and end’, this will help me as I know that I can’t just do a simple planning for this production and need to plan everything out in detail. He’s also advised me not to have just action shots as they can get boring, but to have ‘B-roll’ to cut-away from everything, such as ‘close ups, scenery and time-lapses etc’. This helped me as I didn’t know what a B-Roll was before reading the website. One thing I probably would’ve forgotten to do was pointed out to me on this website, which was to always ‘write down a list of gear required to film’ and to always have tones of spare batteries and memory cards with me, as you’ll be out and away from power sources. Finally, Gordon said that you need to ‘source and plan your audio’ so that you can get the best quality audio you can. All of that will obviously help me do all of my pre-production to a high standard so that when I’m at the Peak District I will know exactly what I’m doing and when.

Production

Gordon said that atmospheric sounds are also crucial to the production as it will create a feel for the film and more depth. He also advised me not to zoom in or out on a shot, ‘we never use zoom lenses’. He also said that they film their action shots first and then get all of the close ups, POV and re-shoots afterwards. This is going to help me a lot on my production as I now know that we shouldn’t mess around doing all of the B-roll’s at first, and get them done afterwards when we have solid shots to work with. When shooting, especially in somewhere like the peak district there will always be sun glare, so to prevent this Gordon says you can always put a towel over your head and the camera. Rosenmann gave a good point of saying that you could always get an establishing shot with an iconic thing so that the audience knows where we are without any typography. This will make my film better as it won’t need a lot of typography as you can set a scene by using the iconic object. Lancaster said that if you block the subject with some sort of movement or a person, can make the film look weak, and that most movements should be followed by the camera. He also suggested to prevent shakiness when filming, you should slowly move with the camera and also feel like the camera is a lot heavier than it actually is.

Target Audience

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I know from my survey to get to know my target audience that most people who answered it were female. This tells me that when I’m doing my video I need to target it mostly for the female audience. Stereotypically females don’t enjoy a lot of action compared to males, so in my video I would make it a less action packed and a lot more humorous so that it engages the female audience as well as the male audience, or anyone else. This will make my video better as it will attract to all genders, rather than being more focused on one and losing the interest of any other genders. From this I know the majority of people who answered my survey is between the age of 16 and 20 years old. This means that when doing my video I need it to be engaging for that age group over any other, so that i’m getting more of an audience than targeting the lowest statistics. To make it target this audience, I would put sarcastic humour into the video so that the audience enjoy the video. I will also make the action a lot more dramatic and emotional so that it keeps the audience interested in the video and wanting to carry on watching it. I also found out that most people spend their spare time on social media, which tells me that the best thing to do to promote my video will be to put it on social media; Twitter and Facebook as they were the two top social media’s picked on my survey. Most people said that they don’t follow celebrity culture, but some said that they do with certain celebrities, so in my video I could get some stock footage of a professional mountain biker and put that in my video to compare my dad to him. I also learnt that most people walk in the countryside 0-3 times a year, which means that they probably wont be that interested in my video as it’s all in the countryside. However, I did get quite a lot of people who go more times than that, which means that they’ll be interested in watching the video, meaning I still have quite a good target audience. The other questions I put in my survey were really questions to get to know my demographics, for example, most of my audience like to go on their relaxing holidays 1-3 times a year, just to have a break from reality. However, this question lets me know that they like to get away and have a break and escape, and my video will be to let the audience escape. I asked people what their preferred holiday was to see what they were into, I found out that not many people like going on adventurous and sporty holidays meaning I’d need to make my video very persuasive to get my audience to watch it. I asked people if they worked with an aim of knowing their socio-economic, however I didn’t ask the right question which means I didn’t get the information that I wanted. In conclusion, from this research I found out that my video needs to have some humorous aspects and to be very persuasive.

I then did another survey aimed at 16-30 year olds to try and get their opinions and preferences on adventure videos.

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From this survey I have found out that it’s a tight squeeze between people who watch short videos and don’t, however more people watch them than don’t. This means that I do have an audience in the age range. Most people who watch the videos get bored at around 3-4 minutes, which means my video will be shorter than that but not too much shorter. I know that the two websites I will broadcast my video on will be YouTube and Facebook as they’re the two websites that 16-30 year olds watch short videos on. Not many people watch adventure films compared to any other genre which means that they may not be interested in my video, however the most liked genre is comedy so if I was to incorporate some comedy into my video so that more people will want to watch the video. Most people say they’re not sporty, which means they might not watch the video. However, my idea is to try and get more people into sport and influence any age to get out there and exercise, which means that they are the target audience I am looking for. When I asked what sport they take part in, most people said other, however the second most sport that was picked was mountain biking which is good because thats the activity that my film is based around.

I then did another survey aimed at people who are 31 years and over, to try and see how I can target that age range as well.

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From this survey I found out only a few things as only 2 people answered the survey. It’s 50/50 between people who watch short films and people who don’t. Also, they lose interest in a video a lot quicker than the younger audience as they lose it between 1.5-2.5 minutes, meaning my video should be around 2 minutes or under so that I can captivate both of the audience in one video. They also say that the only sport they do is under the ‘other’ category, which is good for my video as it can try and influence them to go out and do some mountain biking. Which is also good that its 50/50 between sporty people and not, as the sport people will watch it and the non sporty people will as well because they’ll be interested in getting out there and exercising. They’ve also agreed with the other survey on where they watch videos on the most, as they put either Facebook or youtube.

Genre

I watched six different videos to familiarise myself with the codes and conventions of adventure videos, and videos that I like. Four out of the six videos had a voice over, mainly over all of the action shots. I think that putting a voice over in my video will give it a lot more depth and make it a lot more interesting since it won’t just be video with music behind it, it’ll give the audience facts and more of an insight of whats happening in the video. All of the videos use close ups on something, usually feet or a face. I reckon putting close ups in my video will give it a good feel as it won’t just be the all action shots, it’ll break up everything and will give the audience (if I do close up’s on faces) an insight of what the subject(s) are feeling. This is also why I will use point of view shots, like most of the videos I watched, because it’ll help the audience realise what it’s actually like doing the mountain bike trail and how difficult the route is. The music most of the videos used were either emotional, dramatic or a bit of both. I think I will probably pick something a bit different, a bit upbeat so that I can capture the young audience that I will be targeting. However, I will want the song to also be dramatic as it needs to create a mood to the video. I think establishing shots are a really good thing to put into an adventure video, as the activity is usually performed in a place with great scenery. But also, I think it’s good to set a scene so that the audience know exactly what challenge they’re trying to over come and picture themselves doing it. One code that was used in two of the videos was high contrasted shots, which I will like to use in my video as I think it makes the video look a lot more professional and clean. Only the ShAFF 2016 Trailer had people falling over/failing at their activity, which I will use in my video to add an aspect of humour but also to show the progress throughout the video. Again, only 500 Miles To Nowhere had interviews in the video, which I would like to use in mine to get my dads thoughts and feelings on the route at the start, middle and end. All of the films that I watched have shots where the camera’s still but the action goes past, I will most definitely use these shots in my film. But also, I will use pan shots which is also used in all of the video’s that I looked at. From watching all of these videos I have realised how important atmospheric sounds are, thats because they give depth and meaning to the video so that’s it’s not just music over the top which doesn’t give it a feeling. From doing this research I have found many codes and conventions that are common in films like the one I’m going to make, and it’s given me an idea of what how to film mine and how to make a successful film.

Bibliography

 

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